Free Tool
ROAS Calculator
See instantly whether your ads are profitable. Enter spend and revenue to get ROAS and net profit.
ROAS
0x
Net profit (est.)
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What is ROAS?
ROAS (Return on Ad Spend) is simply revenue divided by ad spend — spend 10,000 and earn 40,000 back and your ROAS is 4x. Because revenue is not profit, this calculator also uses your margin to show the net result.
What's a good ROAS?
Your break-even ROAS is 1 ÷ profit margin, so a 40% margin breaks even at 2.5x. Most businesses treat 3x and above as healthy; low-margin products need a higher ROAS, high-margin ones can profit at less.
FAQ
Frequently Asked Questions
ROAS vs ROI?
ROAS is revenue/spend; ROI is profit-focused. This tool also shows net profit via margin.
My ROAS is low — what now?
Targeting, keywords, ad copy and landing page optimization usually lift it significantly.
How do I find my margin?
Subtract cost from price, divide by price. Start with 40% if unsure.
Let’s turn your ads into profit
A free analysis and roadmap to raise your ROAS.